FORTRESS EYEWEAR ANNOUNCES KEY HIRE

LAKE FOREST, CA, September 20, 2016 – Fortress Eyewear's CEO, Sean Sullivan has reported the plan of eyewear industry veteran Curt Fry as the association's Vice President of Sales and Marketing suitable September 19, 2016. Most starting late, Fry was the VP Sales and Global Merchandise for VonZipper and Dot Dash. In the midst of a 15-year relationship with VonZipper, Fry was a business rep, bargains boss and at last proceeded to regulate change of thing and arrangements completely for shades, snow and moto goggles, optical edges and garments for the premium and open offer Buy Boutique Branded Discount Safety Eyeglasses brands.

Stronghold Eyewear markets under the Kreed and Crush brand names, and is the fundamental movement sports eyewear association with unmistakable men and women's brands. President Sullivan communicated: "Kreed and Crush have turned out to be gigantically starting late inside the distinguishing strength retail channel, and we assume that Curt Fry has the learning, associations and aptitudes to lead us to more essential accomplishment. Our 'open offer' Safety Eyewear Frames at distinguishing strength retail is a shown moneymaker and is breaking most of the standard advantage models in the eyewear class. Brief understands this and will bring an irregular condition of advancement and organization to our arrangements and advancing projects."

Offering an explanation to the CEO, Fry will manage the US bargains bunch, including full-time staff and 20 self-ruling arrangements reps covering each of the 50 states. He will deal with all parts of advancing – B2B wholesale and D2C retail. Sear will in like manner work personally with the CEO on perceiving key open entryways for amplifying business with existing and new retail channels. Singe replaces Alex Safety Eyewear Frames, who managed family unit bargains for Fortress for whatever length of time that two years and left starting late to look for after changed interests.




Buy Boutique Branded Discount Safety Eyeglasses "Fortress has made a clever appearing with respect to building its base business in focus distinguishing strength retailers the country over," commented Fry starting late, " and it is my course of action to promote develop this base, pass on high edge, high turnover and exceptionally valuable business to our retail assistants, and to be a part of an affiliation that acknowledges filling in as a gathering to fulfill the association's short and whole deal goals."